Hot Festival

Indulge in the spicy taste, rich scent, and vibrant color of Yeongyang red chilli peppers!

  • Via H.O.T Festival, we can remote produce and provide it directly to consumers in cities so that the consumers can trust the produce and the farmers make more profits from it.
  • We can also build friendship and cooperation between cities and rural communities though various hands-on experience events.

Event Synopsis

  • When : August ~ September
  • Where : Seoul Square
  • Theme : the value of labor, Yeongyang red chili
  • Description : Opening, ceremony, cities&rural-communities cooperation event, cultural event, experience event, display and sale of local produce
  • Organizer : Yeongyang-gun
  • Supervisor : Korean Advanced Farmers Federation - Yeongyang branch
  • Sponsor: the Ministry of Agriculture, Food and Rural Affairs, the Rural Development Administration, Gyeongsangbuk-do, KBS, the Korea Agro-Fisheries&Food Trad Corp, Korea Tourism Organization, the Korea Rural Community Corporation, (Korean Advanced Farmers Federation Headquarter, the Korea Food Reserach Institute, Kimchi Association of Korea, Korea Pepper Society, Yeongyang Red Pepper Trade Corporation, NH Bank Yeongyang branch, Yeongyang Nonghyeop, NamYeongyang Nonghyeop
  • Participants(To be announced)
    • Gyeongsangbuk-do : introduce and promote specialties of Gyeongsangbuk-do
    • Ulleung-gun : promote Ullengdo and Dokdo and produce of Ulleung-gun

Expected Effects

  • Promote produce and provide it directly to consumers in cities so that the consumers can trust the produce and the farmers make more profits from it.
  • Build friendship and cooperation between cities and rural communities though various hands-on experience events.